Entrepreneurs in the Developing World
Compiled in partnership with the Grameen Foundation
Silicon Valley’s definition of “entrepreneur” can be very narrow. It often invokes images of young professionals scrambling to raise VC funding, but in reality the definition of an entrepreneur is anyone who starts and operates a business, often taking on great financial risk to do so. In an effort to expand the notion of what makes an entrepreneur, over the course of the past month Women of Silicon Valley has been featuring women entrepreneurs in developing economies of Kenya, India, and the Philippines. These women are all beneficiaries of the Grameen Foundation, a global nonprofit that empowers the poor, especially women, to grow their livelihoods and community presence through digital micro-financial services.
Through these profiles, we hope that you’ll find a new perspective on what it means to start a business, see the far-reaching and transformative power of technology and financial empowerment, and feel inspired by the diversity and strength of female entrepreneurs around the world.
Alice Musau | Kenya
Alice is married and lives with her husband and three children.
“For several years, I ran a small shop in a town near my home in Machakos. But the hours were long and it was hard to turn a profit. I constantly had to ask my husband for money to invest in the business, and I hardly saw my three children. We had some land and a few livestock near the home so I turned to farming.
A neighbor told me about Musoni Kenya, a local microlender, and I was able to buy five chicks with my first loan, which over time built up to a flock of 200 birds that produced almost five trays of eggs. I slowly expanded my farm to goats, rabbits, guinea fowl and vegetables. I’m proud that I have been able to build up my farm on my own. And working closer to home has allowed me to spend more time with my children.”
Cristita Florentino | Philippines
Cristita is married with six children and lives in Western Visayas, Philippines. She runs a food stall and also manages a farm. Three of her children are married, while the others still live at home. Her husband has a sidewalk watch repair business.
“My hard work has all been for my six children. The money I earn from my food stall and farm has allowed me to educate them. The Philippines gets hit with at least 10 typhoons per year, and drought is also a problem. A few years ago, there was a particularly tough dry season. I wasn’t sure my coconut and cacao plants would survive. Text alerts from Grameen Foundation’s FarmerLink system guided me through preventative measures, like mulching and using dried leaves as organic fertilizer. I inherited my farm from my parents and I’m proud that I’ve been able to slowly build a thriving business.”
Samata | Ghana
Samata is married with four children and lives in southern Ghana. She and her husband are farmers and cultivate land they rent from a local landowner.
“My husband Idrissu and I labored for nine years to build our farm. We couldn’t afford to buy our own land, so we had to rent from a landowner — who then restricted what we could plant and harvest. The meager harvests made it difficult to feed our four children, much less invest in a one-acre farm.
Our turning point was meeting an agricultural advisor trained by Grameen Foundation. He helped us create a plan to develop the land, as well as taught us new planting methods like agrochemicals. Our harvest of maize tripled the following year, which let us rent two more acres of land. Before I switched to the new farming plan, I could scarcely afford to educate my children. Now I am proud because my three older children are heading to school. And I can even afford to pay for extra lessons for them!”
Elizabeth Wainaina | Kenya
Elizabeth Wainaina, 62, is married with four children. Her main income over the last 40 years has come from selling clothes. She recently began farming to help increase her income and save for her later years.
“I have supported my family for 40 years by selling clothes; I was often the only breadwinner, but I was determined to ensure my children graduated from high school. Now at age 62, I want to make sure I have enough money to take care of my family when I can’t work anymore. I learned about Musoni, a local microfinance lender, through a local women’s group and turned to them for help. I received loans to support my clothing business and to purchase a cow and goat. Now I earn money selling milk and livestock. I’m proud that I no longer have to struggle to support my family. And now that my farming business is profitable, I plan to add a small shop to the front of my house.”
Anne | Kenya
Anne is married and lives with her husband.
“Political violence forced me and my family to leave our home in Kenya. After we resettled in a new community, I tried to restart farming to support the family. My husband also worked odd jobs around the new village to pay the bills. There was one good thing about my move: it gave me the chance to finally apply for a Kilimo Booster agricultural loan at my local Musoni Kenya branch. I finally had enough money to invest in quality seeds and other resources I needed. I’ve expanded my farm from one to four acres. I’m proud that I’ve inspired other women to apply for loans and grow their small farms into successful businesses.”